Viviamo
Year
'26
Client
Viviamo
Service
Photography, Videography, Creative Strategy
Full creative direction for an Italian original. Photography, short form video and social strategy built around one concept: modern nostalgic.
© Viviamo
Challenge
Viviamo had strong visuals, but they blended in. For a restaurant built around genuine Italian craft and a two-time Dutch national pasta champion, that wasn't enough. The goal was to move away from generic hospitality photography and build something that felt unmistakably their own.
Solution
We took full creative direction from the start. Photography, social content, and print visuals were built around a single concept: modern nostalgic. Warm, cinematic imagery that feels timeless rather than trendy. Every frame was designed to carry the atmosphere of the restaurant, not just the food on the plate. The result is a cohesive visual world that works across website, social media, and print, and actually tells the story of what Viviamo is.
De Hoefslag by Mark Minkman